Once upon a time, Louie, from Oakland, CA, left home for a New England boarding school. He left behind the hyphy movement and friends who shared a dream to reach local rap stardom similar to that of The Pack, The Diligentz, and GO DAV. Little did he know, his next adventure would bring him new lifelong friends—Jared, from Hartford, CT, and Doug, from New York City—with equally creative drives and unique global taste.

Weekends during the school year, and full weeks during the summer, were spent together with a growing group of friends at Doug's home in NYC. From different places, with different backgrounds, and coming and going at different times, they began to refer to the home as "The Hotel." It was a rare environment that, at formative ages for all, helped everyone to expand their horizons and grow from each other. In time, old friends from Oakland—Dustin and Chad—made their way to The Hotel and have since collaborated on multiple projects.

10 years after those first New York City nights, the team remains close. Professionally, they work in different fields: real estate, private equity, law, entertainment, and literature. Creatively, they are still active.

Welcome To The Hotel is a multidisciplinary creative group. All photos used on clothing are original images taken by the group, and of the group, between 2010-12, the era in which The Hotel began. Enjoy.